Communication

Over the years, our look may have changed but our famous olive oils have stayed the same, made with the same uncompromising standards as the man who started it all in 1867.

  • WATCH THE VIDEO filippo berio advertising
    2013

    the first and last name in olive oil

    Watch the TV commercial for the latest Filippo Berio brand campaign featuring a young Filippo Berio hard at work creating his signature olive oils.
    The ads introduce the renovated brand image which is characterized by the face of Filippo Berio himself alongside his handwritten signature, an essential part of every bottle since 1867.

  • WATCH THE VIDEO filippo berio advertising
    2013

    Backstage TV Commercial

    Watch the making of the 2013 TV commercial.
    Part of the “The First and Last Name in Olive Oil” campaign, the commercial
    was filmed over a period of 7-10 days, in Slovenia.

  • VIEW THE AD filippo berio advertising
    2013

    The First and Last Name in Olive Oil

    Print ads from the latest brand campaign featuring the new logo and tagline, along with a series of vintage photos of Filippo Berio hard at work.
    The ads introduce the renovated brand image which is characterized by the face of Filippo Berio himself alongside his handwritten signature, an essential part of every bottle since 1867.

  • VIEW THE AD filippo berio advertising
    2013

    Inspiring food lovers then and now

    A print campaign to introduce the latest product image:
    Filippo Berio's passion for olive oil continues to inspire consumers to create delicious, healthy meals for friends and family.

  • VIEW THE AD filippo berio advertising
    2010

    For Food Lovers

    Print ads from the “For Food Lovers” campaign.
    The campaign was designed to raise brand awareness by teaching consumers how to use the various types of Filippo Berio olive oils in a healthy lifestyle and diet.

  • VIEW THE AD filippo berio advertising
    2007

    Prodotto in Italia, Amato in tutto il mondo

    Print ads from the Italian campaign “Produced in Italy, loved around the world” designed to promote Filippo Berio as a worldwide brand with authentic Italian roots since 1867.

  • VIEW THE AD filippo berio advertising
    1958-2006

    Filippo Berio through the years

    Travel back in time to view the evolution of Filippo Berio's print ads from 1958 to 2006.

  • VIEW THE IMAGE filippo berio advertising
    2014

    Win a Fiat 500 with Filippo Berio

    Filippo Berio has launched the 'Win Italian Style' contest in Switzerland.
    The contest is valid until December 2014 during which time participants will have the opportunity to win numerous Italian prizes such as a stylish Fiat 500 – a true icon of Italian quality and design!

  • VIEW THE IMAGE filippo berio advertising
    2013

    The first and last name in olive oil

    The new brand logo, tagline and label design have also been printed on taxis throughout London as part of the newest campaign to introduce the man behind the brand.

search

the entire site